16 March 2010 | Babs Rangaiah, Vice President of Global Communications Planning for Unilever has called time on traditional marketing, urging Australian marketers embrace new ways of marketing in a digital world.
3 March 2010 | More than half of online retailers don't know if they are effectively using customer data according to research by SLI Systems.
25 February 2010 | News Digital Media has expanded its range of advertising options including three new 'high impact' advertising opportunities to its mastheads and network.
10 February 2010 | Interpublic Group’s Mediabrands business, which houses media agencies Universal McCann and Initiative in Australia, has launched a new search and social marketing agency.
30 November 2009 | Online display advertising is suffering from heavy discounting and 'cost per click' revenue models according to online research company Nielsen.