Twitter, blogs and and other social media have changed the game when it
comes to public relations crisis management. Tightly controlled
messages often fall flat in the social media soup, with the moral
panics and outrage easier to incite than ever.
Ogilvy360 Digital Influence and the Wall St Journal will be running a free webinar starting at 2pm, Wednesday 2nd December addressing the issue of how best to utilise social media in the midst of a crisis yourself in a crisis.
This webinar will include concrete examples and action plans answering numerous questions, including:
- How can you prepare for a crisis today?
- How
do you rally your Marketing and Communications team to use all of the
resources of the social Web and effectively manage a crisis?
- How should you assemble a plan?
- What NOT to do in a crisis"
Social media for crisis management webinar
